Barbie has unveiled a new Dr Jane Goodall doll in honor of the British environmentalist.
Dr. Goodall is a renowned primatologist and widely regarded as the world’s foremost expert on chimpanzees.
As the latest Inspiring Women doll, she was created alongside the Jane Goodall Institute and comes with a separate David Greybeard chimpanzee accessory – inspired by the primate studied by Dr Goodall – ahead of World Chimpanzee Day on Thursday.
The launch of the doll coincides with the 62nd anniversary of her first trip to the forest of Gombe National Park in Tanzania.
“My whole career I’ve wanted to help inspire children to be curious and explore the world around them – just like I did on my first trip to Tanzania 62 years ago,” said the Dr. Goodall, 88.
“I’m thrilled to partner with Barbie and encourage young children to learn from their environment and feel they can make a difference.
“Through this partnership, I hope to inspire the next generation of eco-leaders to join me in protecting our planet and reminding them that they can be anything, anywhere – on the ground, in laboratory and at the table.
Barbie’s Inspiring Women series “pays tribute to the brave women who took risks, changed the rules and paved the way for generations to dream bigger than ever before.”
Other dolls in the series include activist Dr. Maya Angelou, former tennis star Billie Jean King and former US First Lady Eleanor Roosevelt.
Lisa McKnight, Executive Vice President and Global Head of Barbie and Dolls at Mattel, said: “Kids need more role models like Dr Jane Goodall because imagining they can be anything is only the beginning – seeing it makes all the difference.”
“We hope this collection and tribute to a groundbreaking pioneer for women in science and conservation will inspire children to learn more about green careers, how they can protect the planet, and lasting stories through doll play.
“We know sustainability is a top concern for future generations and we’re proud to unveil our first sustainable Barbie Inspiring Women and Career of the Year Eco-Leadership team dolls.”